In order to compete for the consumer market, our merchants have made great efforts. But although we can get consumers’ attention and short-term peak purchases through various routines, we can only win by quality in the long run. A long-term business will not only focus on short-term interests. Especially in manufacturing industry. Fast elimination of inferior goods can only be done once or twice, and there can be no long-term market. But if your product is not afraid of quality inspection, it is difficult to be consumed without good packaging and marketing. So how can we customize the color box packaging to achieve both good quality and fast cancellation? We suggest you consult with HugPak Packaging.
In most markets, our consumers focus on the bright and eye-catching packaging, but in recent years, people’s consumption level has improved, and the aesthetic has also changed accordingly. Ins, simplicity, national style, luxury and so on have gradually become popular. The traditional ancient packaging has also changed its form of expression, such as the popular Hong Kong style milk tea packaging, traditional manual pastry packaging, dry goods color box packaging customization and so on. Usually, the packaging should be eye-catching, that is, the modeling and color should be reasonably matched to achieve a beautiful appearance before being noticed by customers and generating a strong interest in exploration. Customers can decide whether to buy the goods according to their needs after they understand the goods.
The customized color design of carton packaging relies on graphics, words and texture, which not only requires beauty and atmosphere, but also highly coordinates with people’s feelings. The beauty of color is easy to feel and is a major factor in determining sales. The temporary theory proves that red, blue, white and black are the four major sales colors, which can arouse consumers’ interest when used as sales colors. The pattern should be combined with the color to set off the goods, fully display the characteristics of the brand trademark, and enable consumers to accurately identify the goods from the pattern of the trademark and the whole package.
In the packaging of paper boxes, designers should fully consider the general expression rules of different colors, so that colors can better reflect the attributes of goods, stimulate consumers’ purchase desire, and meet the needs of different consumption levels in the target market. Attention should be paid to the collocation of cold and warm colors, the harmony, contrast and contact of colors, and finally make them consistent and coordinated into the whole package. In a word, pay attention to the feeling of color in the customized design of color box packaging, reasonably use color to learn from reality, and show the characteristics of packaging products. The unique shape is mainly represented by the special-shaped structure, which requires that the special-shaped structure such as the design function structure (such as handle, hand hole or vent, automatic folding adhesive flap, etc.), the characteristic structure (such as corner cutting, hollow out, support foot, etc.) and the appearance structure (such as non column shape, non three-dimensional structure) should be completed from beginning to end, so that they can meet the requirements of single packaging style, beautiful shape, smart structure, and diverse ways, It can attract consumers’ attention. Packaging truly conveys the abstraction of goods, enabling consumers to understand the goods through packaging.
For carton and paper box packaging, information about the contents can be transferred by opening windows on the packaging containers to show the contents, drawing commodity graphics, printing commodity photos, and making concise text explanations. Accurately conveying commodity information also requires that the level of packaging should be consistent with the level of commodities. Covering or exaggerating the quality and function of commodities is a failure of packaging. Customized shapes, colors, patterns and materials of color box packaging should arouse people’s favorite feelings. The good impression comes from two aspects, first is the application, that is, whether the packaging can meet the needs of consumers in all aspects and provide convenience. The good feeling also comes indirectly from the feeling of the shape, color, pattern and material of the package, which is a comprehensive psychological effect and has a close relationship with the group and its environment. For example, women and men like different colors, and different nationalities like different colors. Color should be combined with emotion, folk custom and situation in design. If it is difficult to find a reliable custom factory for color box packaging? Choose HugPak Packaging, who has rich experience in customizing color boxes. Contact us now.
