At present, fruit is a kind of high color demand in carton customization, just like makeup, the requirements on the color brilliance and accuracy of packaging are high and accurate. The ideal precision range in the industry is basically within 0.02. However, due to the complexity of paper quality, printing process, printing materials and other factors, the general color deviation of customized fruit packaging boxes in different batches can be kept above 95. HugPak Packaging is around 98, and no manufacturer can do the same at present. Of course, this refers to the machine inspection results. It does not mean the result obtained by our naked eyes.
How to choose the customized color and pattern of the fruit carton? Generally, the main color is very important. Although the cool color does not make people feel simple, it is not very friendly to some people who need a warm color sense. For example, when we buy some gift boxes to give away to relatives and friends, we always choose some more festive colors. This is more in line with our living habits. Warm colors give people a sense of fullness. The selection of drawings should focus on the description of the production site and planting process, so that the overall performance will be more picturesque and vivid.
If the main selling point is holiday gifts, the customized design of color boxes should have a festive atmosphere and characteristics, such as lychee and bayberry sold in time for the Dragon Boat Festival. The design can be combined with traditional festival activities. The customization of apple color boxes sold on Christmas Eve is a good example. In addition, there are also pomelo packages for the Mid Autumn Festival.
Most designers will design with the color of the fruit itself. Litchi is a combination of white, red and green. Red and green are used for bayberry, and golden yellow and green are used for pomelo. Some custom designers of fruit color boxes like to use real object shooting effects, some designers use simple sketches, some designers use cartoon elements:
